Cases i Associats

Russia Beyond The Headlines

The launch in 2007 of a supplement that would talk about Russia in three major Western newspapers, has now become, five years down the line, a much more extensive project that includes 32 editions published in 25 different countries. The design of RBTH, the pullout created by Rossiyskaya Gazeta with the aim of projecting a positive image of Russia abroad, had to be adapted to the different paper formats of each of its new distributing newspapers.

  • Edited in Moscow, Russia
  • Company Rossiyskaya Gazeta
  • Webrbth.ru
"Ours is a marketing project for the country. We show what works well"

Eugene Abov Editor